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Process of Change — Services

Strategy and Analysis

  • Business plans
  • Competitive Analysis
  • Business modeling (sizing, forecasting, planning)

Product Management

  • SWAT, PRD, MRD, ETC.
  • Agile stories/specs
  • Get back on track — big stick services
  • User experience support — phone/tablet/desktop
  • A/B testing, site/experience optimization

Product Marketing

  • Search engine marketing
  • Comparison shopping engines
  • Product feed planning
  • Display advertising — Facebook advertising
  • Social media planning and execution — aka inbound marketing

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